Coalition launches Efficiency Works! campaign

The NW Energy Coalition has secured major new foundation funding to launch an ambitious, region-wide energy efficiency campaign. The Efficiency Works! campaign will show civic and business leaders that energy efficiency is the easiest, quickest and cheapest strategy for meeting regional energy needs and for cutting greenhouse gas emissions.

In addition, the campaign will highlight other significant benefits of increased energy efficiency, including consumer savings, more comfortable homes and businesses, reduced vulnerability to volatile energy markets and new local, well-paid green jobs.

The Coalition hired Senior Policy Associate Kim Drury in July to spearhead the Coalition’s efficiency initiative and will hire three new staff for the campaign, one each in Seattle, Idaho and Montana. The Efficiency Works! campaign’s first priority is to produce a pair of critical research projects: an overview of regional energy-efficiency potential (both electric and natural gas) and a report on barriers to — and solutions for — realizing that potential.

The new campaign reflects and furthers the Coalition Board decision to make energy efficiency our No. 1 strategic priority for the next several years.
 
For more information, contact Kim Drury at kim@nwenergy.org, (206) 621-0094.